Through the years as an expert in advertising, I have developed a know-how which has allowed me to achieve a successful, technical work methodology. Establishing processes to implement them in the daily life at work and being able to optimise time, establish priorities and have better management control: . Media plan for a flexible and efficient management: elaboration of annual planning in accordance with meeting deadlines which give us a global picture of the status of actions. In this way, tactically, we are able to have global control and reposition our strategy, see the work responsibilities, supervise if timings are being met in order to realise action plans, prioritise actions and improve processes. . Emails and the diary are the principal tools to optimise time and prioritise work. There is maximum proactivity with constant reviews, and exceptional information organising in order to establish priorities and achieve resolutions. . Key- partners: maintaining a strategic line with key partners brings greater value and more synergies. A fluid dialogue with premium supports in order to be the pioneers of innovative content with maximum affinity and quality -> Branding + Branded content. . Synergy with media agencies: daily statuses and feedback, counter briefings and supervision of budgets to see if they are in line with expectations. Implication with branded content to achieve more integration and quality in actions. Proposing the creation of a "dashboard" to have all the information, to be able to follow up and see the results of campaigns in order to establish improvement platforms and identify opportunities. To be able to achieve successful development and improve the foreseen objectives, it is necessary to make daily updates to processes to achieve better control of information management and to make sure that action developments are successful. The key to successfully achieve the objectives: a critical spirit of improvement, a proactive strategy and a visionary focus. Yours faithfully, A.