What you will do: • Owning the yearly revenue targets for Digital Streaming and YouTube • Coordinating with streaming partners for content delivery, placements and promotions • Executing strategic partnerships with key streaming partners for big releases • Developing specific content strategies for YouTube • Understanding data and analytics to drive consumption for the content (new & old) across Streaming platforms and YouTube • Handling the overseas markets of Sri Lanka, Malayasia and Singapore for the complete catalogue – Coordinating with overseas counterparts & maximizing revenue streams • Exploiting the complete content of Sony Music by making sure of deployment and promotion of newly acquiried catalogues across all the relevant platforms • Ideating and executing new initiatives to stand ahead of the competition • Negotiating and executing licensing deals to platforms and satellite channels