“Design thinking" is a human-centered approach to innovation that draws from the designer’s toolkit to integrate the needs of people, the possibilities of technology, and the requirements for business success. Design thinking is a method for the generation of solutions and a practical, creative resolution of problems. It’s about uncovering insights into the unmet needs of your target audience. It’s a form of solution-based or solution-focused thinking with the intent of producing a constructive future result. Most of all, it’s a ‘people first’ approach—a design process mindset that designs products around people’s needs, motivations, and behaviors.