Missão IDG influences the most powerful tech buyers globally, from business technologists to enthusiasts. Each technology change brings a need for added clarity. Our websites, events and publications provides the insights buyers need to put technology to work in their professional and personal lives. From our audiences’ behavior and declared data, we create a unique picture of their purchasing intent, identifying valuable prospects for our clients.
Descrição IDG connects the world of tech buyers with insights, intent and engagement. IDG is the world’s leading media, data and marketing services company that activates and engages the most influential technology buyers. Our premium brands, including CIO®, Computerworld®, PCWorld® and Macworld®, engage the most powerful audience of technology buyers providing essential guidance on the evolving technology landscape. Our global data intelligence platform activates purchasing intent, powering our clients’ success. IDG Marketing Services creates custom content with marketing impact across video, mobile, social and digital. We execute complex campaigns that fulfill marketers’ global ambitions seamlessly with consistency that delivers results and wins awards. IDG is the #1 tech media company in the world, per comScore.*
*Source: comScore Media Metrix, Desktop Unique Visitors, Worldwide, February 2016
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