The online application is very creative, you have to answer two questions without using a set of words, using anything but Microsoft word/text. The next stage is a writing assessment which you have to complete within an hour, via email. The Assessment centre includes mini 10-minute panel interviews, in the format of speed dating. One big group brainstorming activity and a smaller creative group brainstorming activity.

Very thorough and also tiring, it's a whole day and you get to work with other candidates. One group project is coming up with a pitch for a company, the other is working with all the candidates in an open discussion discussing PR & marketing tactics. Then you do your interview in a speed-dating style where you see all departments.