I submitted my online application for this position and received an email for a phone interview the next day. I spoke with the marketing manager a few days later who was quite unfriendly and abrupt. The interview was obviously very one-sided and felt almost like I was on trial. The interviewer then looked at the social media following of an account I managed, read out the follower counts on all channels, and judged how successful he deemed the account to be (though he had no basic understanding of the company or industry to make these judgements). Even if I did get a second interview, I wouldn't have accepted based on this bad first impression. I understand companies are looking for the right candidate for the job, a little friendliness goes a long way in an interview.