Key Responsibilities:

• Develop engaging and innovative game concepts for 15-30 second playable ads.
• Collaborate with designers, developers, and marketing teams to align concepts with brand goals and user engagement strategies.
• Research industry trends, competitor ads, and successful mobile game mechanics to inform ideation.
• Ensure concepts are technically feasible within the constraints of playable ad platforms (e.g., Unity, HTML5).
• Work with data-driven insights to iterate and optimize game ideas for better performance.
• Assist in creating rough prototypes or storyboards to demonstrate game flow and engagement potential.
• Align game ideas with user acquisition strategies and key performance indicators (KPIs) such as click-through rates (CTR) and conversion rates.
• Stay up to date with trends in mobile gaming, social media advertising, and emerging ad technologies.

Qualifications:

• Proven experience in game design, ad creation, or interactive media development.
• Strong understanding of game mechanics, user engagement, and storytelling in short-form interactive experiences.
• Prior experience working with playable ads, mobile games, or gamified marketing strategies is a plus.
• Familiarity with advertising platforms such as Facebook, Instagram, TikTok, and programmatic ad networks.
• Basic knowledge of game development tools such as Unity, HTML5, or other interactive content creation tools.
• Experience with A/B testing and ad optimization techniques.
• Excellent problem-solving skills and the ability to adapt creative concepts based on technical limitations or performance data.
• Strong communication and collaboration skills to work effectively with cross-functional teams.
• A portfolio demonstrating past game concepts, playable ads, or relevant creative work is preferred.

If you are a creative thinker with a passion for games, advertising, and interactive storytelling, we’d love to hear from you!

To apply, please fill out this HPL Official Application Link: https://docs.google.com/forms/d/e/1FAIpQLScYGAtFLxEZYQH_cyhNhCTTIOo0X7JXkwRbXwYdqgLlz-TINw/viewform

Job Type: Full-time

Pay: Php20,000.00 - Php30,000.00 per month

Work Location: Remote