Descrição Vector Group is small potatoes next to Big Tobacco, but it's reaching into new niches. The holding company's Liggett Group makes discount cigarettes under brands including Liggett Select, Grand Prix, Pyramid, and Eve, and several private-label brands of cigarettes for other companies, including the USA brand. The group is also engaged in developing "reduced risk cigarette products" through its Vector Tobacco (VT) subsidiary. VT launched the QUEST brand, a line of low-nicotine and nicotine-free cigarette products, in 2003 but exited the business in 2009. The firm's real estate arm, New Valley, owns a 50% stake in the New York City broker Douglas Elliman Realty. It's looking to acquire other properties.