GMR’s Employee Resource Groups (ERGs) are a place for StoryMakers to connect, build community, and create projects driven by passion. These groups are led by volunteers who are passionate about fostering a sense of belonging and creating a safe place to drive meaningful conversations. As part of our ERG Co-Lead Spotlight Series, we’re hearing from Lauren Seebacher, one of GMR’s Creative Directors who also serves as a Co-Lead for Prism, an ERG that supports our LGBTQIA+ StoryMakers.
Congratulations to our Chief Legal Officer DeVona Wright Cottrell for her recognition on Wisconsin’s 40 Most Influential Black Leaders for 2024 List. Please join us in celebrating DeVona and her incredible impact. 🎉
For the final VoX of 2024, Max and Elke go through a myriad of personal and professional insights in to their individual worlds. Find out about their earliest and strongest memories, what brand has won their heart forever, and so much more. It's our gift to you as we wrap up year one of The Voice of Experience! Listen here: Spotify: https://lnkd.in/gfpGWGDr Apple Podcasts: https://lnkd.in/gBiT3U2y
Cheers to a year of memories. Wishing everyone a happy holiday season from our StoryMaker family to yours.
As 2024 draws to a close, we're taking a moment to reflect on a fantastic year at GMR. Our talented StoryMakers brought brands to life by crafting experiences, strengthening connections, and driving impact. Here’s a small glimpse at some of our most memorable moments.
GMR Chief Partnership Officer Jessica Giordano oversees our global client portfolio and strategic consulting initiatives. Today, she’s sharing her takeaways on Liquid Death’s strength in leveraging and empowering organic moments. Click the link to download the 2024 GBEI report and read other brand experience takeaways: https://lnkd.in/eVckAS-B
At GMR, we take pride in our Employee Resource Groups (ERGs), which provide belonging and work toward equity for people with shared needs, barriers and challenges. As part of our ERG Co-Lead Spotlight Series, we’re hearing from Christopher McCoy, GMR’s Talent Development Lead, who also serves as Co-Lead for Blacklight–an ERG that supports our Black StoryMakers. When asked what’s been the most impactful part of being a Co-Lead, Chris said “the biggest impact, and greatest joy, while serving as a co-lead for Blacklight has been amplifying the voices of our members while upholding our mission. Although this was my first year as a co-lead, our community explored new ways to support one another through our unique challenges and were intentional to celebrate our successes along the way. While co-leading, I have become a better strategist, a better communicator, and a better human – all thanks to my Blacklight family. Uplifting everything Black. Not just a day. Not just a month. Every day. Always.”
Chief Experience Officer, Max Lenderman helps brands look beyond traditional communication channels and use innovative experiences for business growth and brand meaning. How does that translate to top-performing brand Jersey Mike's Subs? Max breaks it down… Check out the full report or learn how to embed your brand in the minds of your audience forever here: https://lnkd.in/eVckAS-B
🎉 This just in – another win! We worked with Xfinity to bring to life their Paris 2024 brand campaign "The fastest connection to Paris...from Paris." The content we created throughout the Games didn't just resonate with Xfinity's audience, it hit home with BizBash too! Congratulations to Xfinity for winning the Best Olympic Brand Activation at the BizBash Event Experience Awards. 🏆
It's a hat trick! 🎩 We're an (officially certified) Great Place To Work for the 3rd consecutive year! 🏆 At GMR, we bring brand experiences to life and have a great time doing it. It’s hard not to when we’re supporting our clients on the world’s largest stages. Thank you to our StoryMakers for this recognition and continuing to create unforgettable experiences that deliver tangible results.
