Content Team Lead

We are seeking a leader to coordinate and write for our blog, “A Dica do Dia”. As a Content Team Lead you will play a crucial role in the organization by coordinating our team to make sure that we have a pipeline of interesting and engaging content for our blog. This position requires a blend of content creation skills, analytical mindset, knowledge of search engine optimization and AI platforms, and experience with digital marketing tools.

Responsibilities

Content Creation:

• Develop high-quality and relevant content for the blog, “A Dica do Dia,” aligning with our target audience and business goals.
• Usage of AI to integrate our content creation. It is a must to know how to deal with different types of AI and knowledge of creating prompts to make the whole job faster and easier.

Team lead:

• Manage workflow and content production schedules, ensure team accountability and hold team members accountable for deadlines and deliverables.
• Track team deliverables, monitor progress and performance and ensure deadlines are met.
• Collaborate with the marketing team to ensure consistent messaging and brand voice across all content.

Data Analysis:

• Utilize KPIs and analytics tools to measure the performance of content and campaigns.
• Analyze data to identify trends, insights, and areas for improvement in content strategy.
• Generate reports and provide recommendations based on data-driven insights.

Technical Assets, SEO Strategy and Keyword Planning:

• Conduct keyword research using tools such as Google Ads Keyword Search, SemRush, and other SEO analytics platforms.
• Implement on-page SEO strategies to optimize content for search engines.
• Stay updated on SEO trends and algorithm changes to adapt content strategies accordingly.
• Collaborate with the marketing team to develop and execute keyword strategies that align with business objectives.
• Regularly review and update keyword lists based on industry trends and user behavior.
• Proficient in WordPress for content management, Elementor for page design, and Mailchimp for email marketing campaigns.

Must-Have! (English is one of them!)

• Bachelor’s degree in Marketing, Communications, or a related field.
• Native in English or Portuguese language (it’s a must to be fluent in both, which will be tested!)
• Proven experience in digital content creation and coordination.
• In-depth knowledge of SEO best practices, keyword research, and analytics is an asset.
• Proficiency in using Google Ads Keyword Search, SemRush, WordPress, Elementor, and Mailchimp.
• Knowledge of AI usage.
• Creation of scheduling email chains or continuous sending via CRM.
• Strong analytical and problem-solving skills.
• Excellent written and verbal communication skills.
• Ability to work collaboratively in a team and meet deadlines.
• Passion for the Brazilian culture and language!

Benefits

• Competitive Salary: A monthly salary of R$3,000-R$7,000, commensurate with your experience and skills.
• CLT package: Our team is 100% CLT, guaranteeing all benefits connected to the system.
• Monthly Bonus: Possibility to earn from R$0-R$1500 every month depending on personal and group goals.
• Worker of the Month: Be chosen by your teammates and earn an extra R$500.
• Work Next to Copacabana Beach: Enjoy a quick swim during your breaks!
• Professional Development: Opportunities for professional growth in both education and digital content creation.
• Team Environment: Work in a supportive, fun, and dynamic environment that values creativity and innovation.
• Dental Insurance: Smile with joy!
• Cultural Exchange: Interact with students from diverse backgrounds and participate in cultural exchanges that enrich your professional and personal life.

If you are passionate about creating a blog to talk about Brazilian culture and the Portuguese language, apply to join Rio & Learn today and help us inspire language learners around the world!

Position Title: Content Team Lead

Hiring Organization: Rio & Learn

Job Category: Educational

Employment Type: Full time

Job Location: Rio de Janeiro

Salary: 3000 – 7000 Reais

Working Hours: 44h per week

Beginning of Employment: Immediately

Duration of Employment: No end date

Industry: Education

Pagamento: R$3.000,00 - R$7.000,00 por mês

Benefícios:

• Assistência odontológica
• Vale-transporte

Local do trabalho: Presencial